Posted in Fashion&Beauty
In a world that goes on so fast, do you have to adapt or take notice and act conscientiously? Does fashion also need to take that step? Can we really forget to respect our planet just to participate and compete during this race?
Those are the questions that Wolford, a leading company in the lingerie and knitwear sector, asked themselves 5 years ago, before starting to work on the project that today makes it the first company in the world to be certified for the biological and technical cycle, with two Cradle to Cradle Certified GOLD level certifications.
The products, which in their realization follow this process, were put on the market in September 2018 and were of leggings and pullovers, up to a few months ago, in February 2019, when Wolford added a top and a t-shirt .
For the company, which now has 69 years of life, the theme of sustainability has always been important and has always been against the widespread economy, especially in the mass market, of “disposable garments”.
They have begun to take care of the planet by promoting change, now it is up to all of us to maintain good habits, consciously choosing even what we wear.