March 15, 2019 Converse celebrates women with “Spark Progress” Converse celebrates women with “Spark Progress”

Converse celebrates women with “Spark Progress”

Support for young creatives

By acrimonia

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This time Converse takes us to London to celebrate the young creatives of the British city, and women in particular.

The “Spark Progress” campaign tells the story of five young girls: Ama Lou, singer, author and director, Paria Farzaneh, menswear designer, Lava La Rue, singer, skater and artist, RAYE, singer and Feng Chen Wang, Chinese menswear designer.

The manifesto film tells their story and their determination, each of them in their own sphere of reference, supported by Converse in their commitment.

The film documents, following them, their everyday life and how one can be a creative young woman in today’s society.

“Spark Progress” is the slogan that the brand wanted to give to the campaign to support young people. The silhouette that has always supported this concept for excellence is definitely the Chuck Taylor its canvas, just as the mind of a young creative can be transformed into a thousand different ways.

To support the campaign too CLICK HERE.

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